Top 5 Beauty Retail Apps in Denmark Q4 2023

In Q4 2023, the top 5 beauty retail apps in Denmark showcased varied performance trends across downloads, revenue, and active users. Data from Sensor Tower provides a comprehensive look at these metrics.

Gamla versionen Sephora had a notable fluctuation in downloads, peaking at 2.5K in the week of November 20, and a low of 1.3K in mid-December. Weekly active users saw a steady rise, starting at 412 in late September and reaching 926 by mid-December.

OnSkin - AI Product Scanner experienced an impressive increase in revenue, culminating at $392 in the final week of December. Downloads also surged, with a high of 2K in the last week of December. Active users followed a similar upward trend, starting at 1.9K in late September and peaking at 4.1K by the end of December.

LOOKFANTASTIC: Beauty & Makeup maintained relatively stable download numbers, ranging between 102 and 228 throughout the quarter. Weekly active users showed a slight decrease, from 825 at the end of September to 730 by late December.

CHARLOTTE TILBURY saw a decline in downloads, dropping to zero in mid-December before rebounding to 111 in the final week. Active users also experienced a gradual decline, from 513 in late September to 406 by the end of December.

BEAUTY BAY had minimal download activity, with a peak of 60 in the last week of December. Active users remained relatively steady, fluctuating between 145 and 197 over the quarter.

For more detailed insights and data, visit Sensor Tower.